Top 5 Delivered Meal Kits and Specialty Foods Apps in Australia Q3 2025

In the third quarter of 2025, the performance of delivered meal kits and specialty food apps in Australia showcased varied trends in downloads, revenue, and active users. According to Sensor Tower data, here's how the top five apps performed on a unified platform.

Vivino: Drink The Right Wine saw a decline in weekly revenue, starting at approximately $2.4K and decreasing to around $1.8K by the end of September. Downloads remained fairly stable, with slight fluctuations, ranging from 850 to over 1K weekly. Active users peaked at 11.6K in early August before gradually falling to about 7.3K by the end of the quarter.

eMeals - Healthy Meal Plans showed minimal activity in terms of revenue, downloads, and active users, with a negligible revenue of $6 recorded at the beginning of the quarter.

Naked Wines maintained consistent download numbers, ranging between 100 and 200 per week. Active users hovered around 2.8K throughout the quarter, with a slight increase in mid-September.

Gousto experienced very low engagement, with downloads barely reaching single digits weekly. Active users remained steady at approximately 27, with a minor drop towards the end of the quarter.

HelloFresh: Meal Kit Delivery demonstrated strong engagement, with weekly downloads consistently around 2.8K to 3.1K. Active users started at 52.4K, peaking at 56.5K before declining to roughly 39.8K by the end of September.

For more detailed insights into these trends, visit Sensor Tower's platform.